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Mazda VISION COUPE Earns Concept Car of the Year Award
By Product Expert | Posted in Mazda Awards, Mazda Concept Vehicles on Wednesday, March 14th, 2018 at 7:58 pmLast year at the Tokyo Motor Show, Mazda unveiled an exciting new concept car — the Mazda VISION COUPE, which boasts a sleek look and heralds the future of Mazda design and engineering. Recently, at the Car Night Geneva, which coincided with the Geneva Motor Show, the Mazda VISION COUPE won the “Concept Car of the Year” award.
“It’s truly an honor to have the Mazda VISION COUPE, which aims to express the essence of Japanese aesthetics, applauded by some of the world’s top car designers. The essence of this design concept will be evident in the next generation of Mazda cars, the first of which is due for launch in 2019.” – Ikuo Maeda, Mazda’s Managing Executive Officer in charge of Design and Brand Style
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Most Beautiful Concept Car of the Year Award for Mazda VISION COUPE
This is the 2nd honor for the Mazda VISION COUPE, for in January, it won the “Most Beautiful Concept Car of the Year” award at the Festival Automobile International in Paris. While a production version of the VISION COUPE is not in the works, the concept is being utilized as a “design vision model” for future Mazda cars. It has a more refined interpretation of the KODO—Soul of Motion design language, resulting in a more luxurious look and feel. This is a further elevation of Mazda’s aim of offering vehicles that offer the premium design and features of marque luxury brands but at a much more affordable price.
